Pioneering app that supports breastfeeding mums to launch during World Breastfeeding Week

SETsquared Bristol member, LatchAid, the Gloucestershire/Bristol firm using innovative technology to revolutionise breastfeeding, is expanding further by launching its new app during World Breastfeeding Week. Lack of breastfeeding is a global concern and the UK has the worst breastfeeding rate in the world. Breastfeeding reduces risks of diseases for mothers and babies, improves life expectancy,…

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Lights, camera, latch on! Oscar-winning founder of motherhood app wins prestigious innovation award

The founder of SETsquared Bristol member, LatchAid, a femtech startup using innovative technology to revolutionise breastfeeding and early parenting support, has won the prestigious Women in Innovation award. Dr. Chen Mao Davies started LatchAid after facing her own struggles with breastfeeding, pain and subsequent depression. She realised that mothers needed maternal support fit for the…

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